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The Secret of Napoleon Hill, P.T. Barnum,
and Me
© 2003 By
Joe Vitale
I'm riveted by the biography of Napoleon Hill, the
author of the classic book "Think and Grow Rich."
Not only did this man struggle for 20 years to write the
definitive guide to success, but he experienced poverty, his
life was threatened, his backers were murdered, he suffered
from bouts of hopelessness, and his family suffered beyond
all understanding.
His was not an overnight success.
One thing that stood out in Hill's life story was his
ability to turn the negative into the positive. He always
looked for what some people call that silver lining in the
dark cloud. As I thought about Hill's life, I realized I've
been noticing this ability to see the good in the bad
practiced by others, too.
I was at a meeting with my friend Mark Joyner, Internet
pioneer and bestselling author. I overheard Mark talking to
a man who had just gone through hell due to the FTC. Mark
listened to the man's sad story and then said, "Turn it into
something good."
This was remarkable advice. It's the kind of thing Napoleon
Hill would have said. It goes against what most people ever
even attempt to try. The whole idea of
taking whatever happens to you and turning it into something
good seems, at first glance, preposterous.
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But this also seems to be a key to success. I remember
P.T. Barnum offering a to buy a rival's elephant. He sent a
telegram stating his offer. His competitors took Barnum's
telegram and ran it as an ad, saying, "Here's what Barnum
thinks of our elephant."
Instead of being upset, Barnum decided to join with those
competitors. That gave birth to the famous Barnum & Bailey
Circus. Barnum took the experience and turned
it into something good.
The other day Nerissa, my love, released her first e-book at
www.freevideoediting.com. She had a small mistake on her
site. When I went to promote her site, I used the mistake as
a way to get attention for her e-book. I could have said,
"Correct your site."
Instead I sent out an email that said, "There is a mistake
on her site. If you can spot it, I'll give you a gift." This
caused people to be curious, a powerful
motivator. It drove traffic to her site. Sales jumped.
What I, Barnum, Joyner, and Hill are doing is one thing:
Taking the so-called negative experiences in life and
turning them into something good. I call this TIISG. It
stands for Turn It Into Something Good.
You have the ability to do this. It's a choice. No matter
what happens, take a breath and ask, "How can I turn this
into something good?"
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The question redirects your mind. Instead of looking at
the problem, you are now looking for solutions. This is a
brilliant way to learn how to operate your own brain. You
become the master, not the slave, of your life.
Andrew Carnegie -- that tycoon who challenged Napoleon
Hill to undertake his 20 year quest to uncover the secrets
of success -- confessed that the principle key to his own
staggering success was the ability to operate his own mind.
He told Hill, "I am no longer cursed by poverty because
I took possession of my own mind, and that mind has yielded
me every material thing I want, and much more than I need.
But this power of mind is a universal one, available to the
humblest person as it is to the greatest."
It all begins with the basic TIISG question: "How can I
turn this into something good?"
The answer will bring you new choices, happiness, and
may lead to wealth you never dreamed of before.
Just remember TIISG.
Try it and see.
ABOUT THE AUTHOR:
Dr. Joe Vitale is President of Hypnotic Marketing, Inc., and
author of way too many books to list here, including the #1 best-selling
book "Spiritual Marketing," the best-selling e-book "Hypnotic Writing,"
and the best-selling Nightingale-Conant audioprogram, "The Power of
Outrageous Marketing." His latest books are the best-selling "The
Greatest Money-Making Secret in History" and "Adventures Within." Sign
up for his monthly newsletter, view his online catalog of books and
tapes, and browse other articles by him at
http://www.mrfire.com
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