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Article Marketing Revealed
Copyright 2007 by Zachary R. Skinner
Article writing and marketing is one of the greatest
forms of advertising online today. In fact, the
importance of article marketing has grown in the past
years to become arguably the number one method of
web-site promotion. Much of the success of article
marketing is due to the existence of numerous article
directories. These directories are essentially online
websites that display content and they have become great
places for internet marketers to promote their sites,
for bloggers to gain free content, for webmasters to
gain free content, and for readers to learn from experts
on virtually every single topic imaginable. Assuming
that you do all of your article directory submissions
manually, your out of pocket costs will likely be close
to zero.
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Monica's General Info |
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Monica
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607 Friends
Member since 3/1/2007 |
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Gender |
Female |
Location |
Waynesboro, Ms, United States |
Interests |
Advertising, Homemaking, Friends, Networking, Marketing, Internet, Family |
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Company |
Pay-Dough |
URL |
View Pay-Dough's web site |
Industry |
Advertising, Networking, Marketing, E-Business, Affiliates |
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In no time flat you can establish yourself as an expert
on any subject that you happen to be knowledgeable on.
Because article directories are voracious carnivores for
quality content, they are always looking for fresh NEW
content to add to their databases for their readers,
webmasters, newsletter, and e-Zine publishers. Additionally,
because article directories are full of keyword-rich
content, they tend to rank well in search engines such as
Google. Therefore, they are not surprisingly lightening rods
for traffic and are seen by millions of people each and
every day. You can easily take advantage of this traffic by
simply writing and submitting articles to these directories.
Its an excellent, low cost way to build credibility and to
drive traffic to your website or blog.
When you submit your article to the directories you are
allowed to include your URL in your signature. This URL
ultimately becomes a backlink to your website. Backlinks are
an important part of search engine optimization and the more
back links to your site, the higher your search engine
ranking and page rank will be. These links should link
readers directly to your website, whether it be an online
store or a content site. The more articles that you have
distributed across the internet, the more links you will
have. Search engines are looking increasingly towards the
bigger article directories for use in their ranking methods,
so writing articles is definitely a productive way to
promote your site provided you include working links back to
your site. But the back links included in your articles
submissions are really just the first stop for your article.
A large part of doing well in your article marketing is
getting picked up by publishers with a large audience and
gaining the ability of leveraging other brands because of
the quality of your work.
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Unfortunately, the article submission takes time and you
don’t want to waste that time. Fortunately, article
submission does not have to be done manually, site by site,
which is particularly useful for people writing large
numbers of articles and trying to get them onto a large
number of sites. Belonging to ArticleMarketer or iSnare, for
example, or other article submission services available
online will greatly increase the number of articles you are
able to submit as well the messages in your email box from
the article directory owners. If you still want to maximize
the number of directories you are able to submit your
articles to but can not afford the fees of the article
submission services you can always opt to purchase various
article submission software programs. Unlike articles
submission services, article submission software only entail
a one time fee. Although articles submission software will
certainly save you time, some article submission software is
semi-automatic. This means that you will still have to click
from one article directory to another to post while other,
more expensive versions are fully automatic.
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While article marketing provides you a simple and
effective way to market your business, understand that the
entire process involves an intricate web of individuals. The
three main groups that make article marketing possible are
the authors, the sites that are looking to publish, and the
article directories themselves. Each relies on the other to
uphold certain standards in order to maintain the
credibility of the article marketing business. As everyone
does their job and holds up their end of the bargain, the
article marketing process will continue to function
effectively.
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